{"id":1125394,"date":"2024-03-18T06:24:08","date_gmt":"2024-03-18T03:24:08","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=1125394"},"modified":"2024-03-18T06:24:08","modified_gmt":"2024-03-18T03:24:08","slug":"o-familie-din-ramnicu-valcea-isi-propune-sa-reinventeze-frumusetea-naturala-in-europa","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=1125394","title":{"rendered":"O familie din R\u00e2mnicu V\u00e2lcea \u00ee\u0219i propune s\u0103 reinventeze frumuse\u021bea natural\u0103 \u00een Europa"},"content":{"rendered":"<article id=\"post-41306\" class=\"post-41306 post type-post status-publish format-standard has-post-thumbnail hentry category-stiri-diverse-descopera-lumea-prin-stirile-noastre-speciale tag-rovyo\">\n<div class=\"news-section-info clearfix\">\n<h3 class=\"section-title\">O familie din R\u00e2mnicu V\u00e2lcea \u00ee\u0219i propune s\u0103 reinventeze frumuse\u021bea natural\u0103 \u00een Europa<\/h3>\n<\/div>\n<div class=\"single-news-content\">\n<div class=\"news-image\"><img loading=\"lazy\" decoding=\"async\" width=\"613\" height=\"320\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/12\/cosmeticele-rovyo-1.jpg\" class=\"img-responsive wp-post-image\" alt=\"O familie din R\u00e2mnicu V\u00e2lcea \u00ee\u0219i propune s\u0103 reinventeze frumuse\u021bea natural\u0103 \u00een Europa\" title=\"cosmeticele-rovyo-1\"><\/div>\n<div class=\"news-detail clearfix\">\n<div class=\"entry-meta\"><span class=\"posted-date\"><a href=\"https:\/\/www.impactreal.ro\/2024\/03\/18\/cosmetice-rovyo-de-la-ramnicu-valcea-la-cucerirea-pietei-europene\/\" rel=\"bookmark\"><time class=\"entry-date published\" datetime=\"2024-03-18T08:24:08+02:00\">18 martie 2024<\/time><time class=\"updated\" datetime=\"2024-03-18T08:32:36+02:00\">18 martie 2024<\/time><\/a><\/span><span class=\"author vcard\"><a href=\"https:\/\/www.impactreal.ro\/author\/andrei-segarceanu\/\">Andrei F.<\/a><\/span><span class=\"cat-links\"><a href=\"https:\/\/www.impactreal.ro\/category\/stiri-diverse-descopera-lumea-prin-stirile-noastre-speciale\/\" rel=\"category tag\">Special<\/a><\/span><\/div>\n<div class=\"news-content editor-content-entry\">\n<p>Pornind de la zero, o familie din R\u00e2mnicu V\u00e2lcea \u00ee\u0219i propune s\u0103 cucereasc\u0103 pia\u021ba european\u0103 cu produsele cosmetice sub marca Rovyo.<\/p>\n<p>Rodica Dumitru, capul familiei, a \u00eenceput s\u0103 produc\u0103 s\u0103pun \u00een cas\u0103 de mult timp, dar abia \u00een 2006 a \u00eenceput s\u0103 se specializeze \u00een s\u0103punuri naturale pe baz\u0103 de ulei de m\u0103sline \u0219i a \u00eenceput s\u0103 studieze mai profund produc\u021bia de cosmetice naturale.<\/p>\n<p>\u00cen urm\u0103 cu aproximativ un deceniu, a lansat o mic\u0103 afacere pe care o gestiona \u00een timpul liber. \u00cen 2020, a urmat un curs unde a aprofundat produc\u021bia de creme \u0219i balsamuri. \u00cen acela\u0219i an, s-a pensionat \u0219i a \u00eenceput s\u0103 se dedice exclusiv brandului de cosmetice Rovyo.<\/p>\n<p>Rodica Dumitru a fost \u00eencurajat\u0103 de familia sa, care a apreciat calitatea produselor pe care le producea. A\u0219a a \u00eenceput s\u0103 efectueze analize de laborator \u0219i s\u0103 preg\u0103teasc\u0103 toat\u0103 documenta\u021bia necesar\u0103. \u00cen prezent, toate produsele Rovyo sunt testate dermatologic \u0219i notificate la Uniunea European\u0103, transmite <a href=\"https:\/\/www.zf.ro\/afaceri-de-la-zero\/afaceri-de-la-zero-o-familie-din-ramnicu-valcea-vrea-sa-cucereasca-22293036\">Ziarul Financiar<\/a>.<\/p>\n<p>Nepoata sa, Loredana Iona\u0219cu, a fost una dintre primele persoane care au testat produsele \u0219i este responsabil\u0103 pentru designul ambalajelor \u0219i promovarea produselor. Dup\u0103 ce a locuit mul\u021bi ani \u00een Anglia \u0219i a urmat cursuri de specializare \u00een graphic design, web design \u0219i marketing digital, Loredana a aplicat toate cuno\u0219tin\u021bele dob\u00e2ndite la Rovyo.<\/p>\n<figure id=\"attachment_41308\" aria-describedby=\"caption-attachment-41308\" class=\"wp-caption alignleft\"><a href=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/12\/crema-rovyo-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-41308\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/12\/crema-rovyo-1.jpg\" alt=\"cosmetice Rovyo\" width=\"212\" height=\"282\" title=\"crema-rovyo-1\"><\/a><figcaption id=\"caption-attachment-41308\" class=\"wp-caption-text\">Cosmetice Rovyo 100% naturale, <a href=\"https:\/\/rovyo.ro\/\">surs\u0103 foto<\/a><\/figcaption><\/figure>\n<p>Rodica Dumitru se ocup\u0103 personal de maceratele din g\u0103lbenele, ment\u0103, lavand\u0103 etc., \u00een timp ce uleiul de m\u0103sline pentru s\u0103pun este importat din Grecia. Pentru celelalte ingrediente, lucreaz\u0103 cu furnizori locali. \u00cen prezent, Rovyo ofer\u0103 \u0219ase tipuri de s\u0103pun \u0219i un \u0219ampon solid, dou\u0103 creme de corp \u0219i ten \u0219i dou\u0103 balsamuri de buze. De asemenea, Rovyo produce \u0219i lum\u00e2n\u0103ri.<\/p>\n<p>Rodica Dumitru nu a calculat investi\u021biile f\u0103cute p\u00e2n\u0103 acum \u00een afacerea de familie, dar men\u021bioneaz\u0103 c\u0103 analizele de laborator sunt costisitoare, ajung\u00e2nd la 950 de euro f\u0103r\u0103 TVA pentru un produs. Printre planurile de viitor se num\u0103r\u0103 lansarea unei linii de produse pentru b\u0103rba\u021bi \u0219i extinderea pe pia\u021ba european\u0103, av\u00e2nd \u00een vedere c\u0103 a ob\u021binut certific\u0103rile europene.<\/p>\n<p>Loredana, care a locuit \u00een Anglia timp de 14 ani, are cuno\u0219tin\u021be despre promovarea produselor pe platforme precum Amazon \u0219i EBAY \u0219i sper\u0103 s\u0103 g\u0103seasc\u0103 colaboratori. De asemenea, \u00ee\u0219i dore\u0219te ca produsele Rovyo s\u0103 fie disponibile \u00een El Corte Ingles \u00een Spania.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/article>\n<p> Source URL: https:\/\/www.impactreal.ro\/2024\/03\/18\/cosmetice-rovyo-de-la-ramnicu-valcea-la-cucerirea-pietei-europene\/<\/p>\n","protected":false},"excerpt":{"rendered":"<p>O familie din R\u00e2mnicu V\u00e2lcea \u00ee\u0219i propune s\u0103 reinventeze frumuse\u021bea natural\u0103 \u00een Europa 18 martie 202418 martie 2024Andrei F.Special Pornind de la zero, o familie din R\u00e2mnicu V\u00e2lcea \u00ee\u0219i propune s\u0103 cucereasc\u0103 pia\u021ba european\u0103 cu produsele cosmetice sub marca Rovyo. Rodica Dumitru, capul familiei, a \u00eenceput s\u0103 produc\u0103 s\u0103pun \u00een cas\u0103 de mult timp, dar [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1125395,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[89],"tags":[212],"class_list":["post-1125394","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-romania","tag-impactreal-ro"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1125394","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1125394"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1125394\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/media\/1125395"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1125394"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1125394"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1125394"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}