{"id":1006219,"date":"2025-12-10T11:44:31","date_gmt":"2025-12-10T08:44:31","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=1006219"},"modified":"2025-12-10T11:44:31","modified_gmt":"2025-12-10T08:44:31","slug":"after-months-of-begging-isamaya-beauty-finally-brough-back-its-beloved-eyeshadow-palettes","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=1006219","title":{"rendered":"After Months of Begging, Isamaya Beauty Finally Brough Back Its Beloved Eyeshadow Palettes"},"content":{"rendered":"<article id=\"beauty-article--sc_1-0\" class=\"comp beauty-article--sc beauty-article mntl-article mntl-article--two-column-right-rail sc-ad-container\" data-tracking-container=\"true\">\n<div class=\"loc article-header\">\n<div id=\"article-header_1-0\" class=\"comp article-header mntl-block article-top\">\n<p id=\"mm-trx-disclosure_1-0\" class=\"comp mm-trx-disclosure\"> If you click on links we provide, we may receive compensation.\n<\/p>\n<h1 id=\"article-heading_1-0\" class=\"comp article-heading mntl-text-block\">After Months of Begging, Isamaya Beauty Finally Brough Back Its Beloved Eyeshadow Palettes<\/h1>\n<p id=\"article-subheading_1-0\" class=\"comp article-subheading mntl-text-block\">With a new twist.<\/p>\n<div id=\"article-meta_1-0\" class=\"comp article-meta mntl-article-meta mntl-block\" data-tracking-container=\"true\">\n<div id=\"bylines_1-0\" class=\"comp bylines beauty-bylines mntl-bylines\" data-tracking-container=\"true\">\n<div id=\"mntl-bylines__group_1-0\" class=\"comp mntl-bylines__group mntl-block mntl-bylines__group--author\">\n<div id=\"mntl-bylines__item_1-0\" class=\"comp mntl-bylines__item mntl-attribution__item mntl-attribution__item--has-date\"><span class=\"mntl-attribution__item-descriptor\">By<\/span><\/p>\n<div data-tooltip=\"Sophie is a beauty news writer for Byrdie. Outside of Byrdie, she's contributed to Bravo, Us Weekly, Teen Vogue, and Greatist.\" data-inline-tooltip=\"true\"> Sophie Vilensky<\/p>\n<div id=\"mntl-author-tooltip_1-0\" class=\"comp mntl-author-tooltip mntl-tooltip mntl-group\">\n<div class=\"mntl-author-tooltip__top \">\n<div class=\"mntl-author-tooltip__image-wrapper\">\n<div class=\"img-placeholder\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"200\" alt=\"Sophie Vilensky\" class=\"lazyload mntl-author-tooltip__image mntl-image universal-image__image\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/12\/byrdiewriter-6fd5ae4128994bc8b4b1cdad26d30c54-18.webp\" title=\"byrdiewriter-6fd5ae4128994bc8b4b1cdad26d30c54-18\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/12\/byrdiewriter-6fd5ae4128994bc8b4b1cdad26d30c54-18.webp\" width=\"200\" height=\"200\" class=\"img--noscript mntl-author-tooltip__image mntl-image universal-image__image\" alt=\"Sophie Vilensky\" title=\"byrdiewriter-6fd5ae4128994bc8b4b1cdad26d30c54-18\"><\/div>\n<\/div>\n<div id=\"mntl-author-tooltip__name_1-0\" class=\"comp mntl-author-tooltip__name mntl-attribution__item \">\nSophie Vilensky\n<\/div>\n<div id=\"mntl-author-tooltip__social-nav_1-0\" class=\"comp mntl-author-tooltip__social-nav beauty-social-nav mntl-social-nav social-nav--tooltip\" data-tracking-container=\"true\">\n<ul class=\"social-nav__list\">\n<li class=\"social-nav__item social-nav__item--instagram\"><\/ul>\n<\/div>\n<div class=\"mntl-author-tooltip__bio\">\nSophie is a beauty news writer for Byrdie. Outside of Byrdie, she&#8217;s contributed to Bravo, Us Weekly, Teen Vogue, and Greatist.\n<\/div>\n<\/div>\n<div class=\"mntl-author-tooltip__bottom\">\nByrdie&#8217;s Editorial Guidelines\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"mntl-attribution__item-date\">Published on September 12, 2025 01:44PM<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"loc article-content\">\n<div id=\"mntl-block_2-0\" class=\"comp mntl-block article__body right-rail\">\n<figure id=\"mntl-universal-primary-image_1-0\" class=\"comp mntl-universal-primary-image primary-image\" data-tracking-container=\"true\">\n<div class=\"primary-image__media\">\n<div class=\"img-placeholder\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/12\/isamayapalette-fe0014dd37024bf7a87faaf9e34c79fa.webp\" width=\"2000\" height=\"1500\" alt=\"Model wearing iridescent eyeshadow\" class=\" primary-image__image mntl-primary-image--blurry\" title=\"isamayapalette-fe0014dd37024bf7a87faaf9e34c79fa\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/12\/isamayapalette-fe0014dd37024bf7a87faaf9e34c79fa.webp\" width=\"2000\" height=\"1500\" class=\"loaded primary-img--noscript primary-image__image mntl-primary-image--blurry\" alt=\"Model wearing iridescent eyeshadow\" title=\"isamayapalette-fe0014dd37024bf7a87faaf9e34c79fa\"><\/div>\n<\/div><figcaption id=\"primary-image__figcap_1-0\" class=\"comp primary-image__figcap mntl-figure-caption figure-article-caption\"><span class=\"figure-article-caption-owner\"><\/p>\n<p>Isamaya Beauty<\/p>\n<p><\/span><\/figcaption><\/figure>\n<div id=\"mntl-sc-page_1-0\" class=\"comp mntl-sc-page mntl-block\" data-sc-sticky-offset=\"125\" data-sc-ad-label-height=\"16\" data-sc-ad-track-spacing=\"100\" data-sc-min-track-height=\"250\" data-sc-max-track-height=\"600\" data-sc-breakpoint=\"50em\" data-sc-load-immediate=\"5\" data-sc-content-positions=\"[1, 1250, 1, 1, 1, 1, 1, 1, 1]\" data-bind-scroll-on-start=\"true\">\n<div id=\"mntl-sc-block_1-0\" class=\"comp mntl-sc-block beauty-sc-block-callout--finalverdict beauty-sc-block-callout mntl-sc-block-callout mntl-block theme-finalverdict\" data-tracking-id=\"mntl-sc-block-callout\" data-tracking-container=\"true\">\n<p id=\"mntl-sc-block-callout-heading_1-0\" class=\"comp mntl-sc-block-callout-heading mntl-text-block\">Key Takeaways<\/p>\n<div id=\"mntl-sc-block-callout-body_1-0\" class=\"comp mntl-sc-block-callout-body mntl-text-block\">\n<ul>\n<li>Isamaya Beauty underwent a rebrand and relaunch, with its signature shimmering eyeshadow palettes missing from the lineup.<\/li>\n<li>On Septmeber 12, the brand is finally bringing the palettes back in the form of Core 1 and Core 2.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<p id=\"mntl-sc-block_2-0\" class=\"comp mntl-sc-block beauty-sc-block-html mntl-sc-block-html\"> Do you realize how often launches occur in the beauty world? <em>Constantly<\/em>. Brands are always releasing new products or updating old ones, and the sad truth of the matter is that&#8230; not all of them hit.\u00a0<\/p>\n<p id=\"mntl-sc-block_4-0\" class=\"comp mntl-sc-block beauty-sc-block-html mntl-sc-block-html\"> Some of them do, though! You can usually tell when you have a star on your hands early on, and an easy hint is when Isamaya Ffrench\u2019s name is connected.<\/p>\n<p id=\"mntl-sc-block_6-0\" class=\"comp mntl-sc-block beauty-sc-block-html mntl-sc-block-html\"> Three years after Isamaya Beauty originally launched, the brand promises that their new release is the most anticipated yet. (If you know, you know that\u2019s saying something.) Ahead, discover everything you need to know about the Core 1 and Core 2 palettes, which officially launch on September 12.<\/p>\n<figure id=\"mntl-sc-block_8-0\" class=\"comp mntl-sc-block beauty-sc-block-image mntl-sc-block-image figure-portrait figure-high-res\">\n<div class=\"figure-media\">\n<div class=\"img-placeholder\"><img loading=\"lazy\" decoding=\"async\" width=\"2250\" height=\"2813\" alt=\"Isamaya Beauty eyeshadow palette\" class=\"lazyload mntl-image mntl-image universal-image__image\" id=\"mntl-sc-block-image_1-0\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/12\/iff_paletteassets_1080x1350_2-9737476e2bdc42ea9f588e9fb5af02bf.webp\" title=\"iff_paletteassets_1080x1350_2-9737476e2bdc42ea9f588e9fb5af02bf\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/12\/iff_paletteassets_1080x1350_2-9737476e2bdc42ea9f588e9fb5af02bf.webp\" width=\"2250\" height=\"2813\" class=\"img--noscript mntl-image mntl-image universal-image__image\" alt=\"Isamaya Beauty eyeshadow palette\" title=\"iff_paletteassets_1080x1350_2-9737476e2bdc42ea9f588e9fb5af02bf\"><\/div>\n<\/div><figcaption id=\"mntl-figure-caption_1-0\" class=\"comp mntl-figure-caption text-utility-100 figure-article-caption\"><span class=\"figure-article-caption-owner\"><\/p>\n<p>Isamaya Beauty<\/p>\n<p><\/span><\/figcaption><\/figure>\n<div id=\"mntl-sc-block_9-0\" class=\"comp mntl-sc-block mm-trx-sc-block-commerce mntl-block\" data-click-tracked=\"false\" data-use-child-url=\".trx-sc-block-commerce__button\">\n<div id=\"mm-trx-commerce-button-list--commerce_1-0\" class=\"comp mm-trx-commerce-button-list--commerce mm-trx-commerce-button-list-block mntl-block\"><span class=\"link__wrapper\"><span class=\"button-cta\">$110 at Isamaya.com<\/span><\/span><\/div>\n<\/div>\n<h2 id=\"mntl-sc-block_11-0\" class=\"comp mntl-sc-block beauty-sc-block-heading mntl-sc-block-heading\"><span class=\"mntl-sc-block-heading__text text-title-300\"> The Inspiration <\/span><\/h2>\n<p id=\"mntl-sc-block_12-0\" class=\"comp mntl-sc-block beauty-sc-block-html mntl-sc-block-html\"> Isamaya Beauty&#8217;s previous shadow arrays, the Industrial Palettes, are beloved\u2014and sold out. Instead of a simple restock, the brand decided to make them even better<em>. <\/em>(As news editor Bella Cacciatore said when Byrdie named Ffrench a favorite beauty expert back in 2023, we\u2019re always looking to her to lead the way. This is why.)<\/p>\n<p id=\"mntl-sc-block_14-0\" class=\"comp mntl-sc-block beauty-sc-block-html mntl-sc-block-html\"> Dubbed Core 1 and Core 2, the new palettes \u201crevive and elevate\u201d the Industrial Palettes with improved formulas, fresh shades, and <em>sparkle. <\/em><\/p>\n<figure id=\"mntl-sc-block_16-0\" class=\"comp mntl-sc-block beauty-sc-block-image mntl-sc-block-image figure-portrait figure-high-res\">\n<div class=\"figure-media\">\n<div class=\"img-placeholder\"><img loading=\"lazy\" decoding=\"async\" width=\"2250\" height=\"2813\" alt=\"Isamaya Beauty eyeshadow palette\" class=\"lazyload mntl-image mntl-image universal-image__image\" id=\"mntl-sc-block-image_2-0\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/12\/iff_instagramtemplate_1080x1350-6bb98e565eb64562ac71b84412055420.webp\" title=\"iff_instagramtemplate_1080x1350-6bb98e565eb64562ac71b84412055420\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/12\/iff_instagramtemplate_1080x1350-6bb98e565eb64562ac71b84412055420.webp\" width=\"2250\" height=\"2813\" class=\"img--noscript mntl-image mntl-image universal-image__image\" alt=\"Isamaya Beauty eyeshadow palette\" title=\"iff_instagramtemplate_1080x1350-6bb98e565eb64562ac71b84412055420\"><\/div>\n<\/div><figcaption id=\"mntl-figure-caption_2-0\" class=\"comp mntl-figure-caption text-utility-100 figure-article-caption\"><span class=\"figure-article-caption-owner\"><\/p>\n<p>Isamaya Beauty<\/p>\n<p><\/span><\/figcaption><\/figure>\n<div id=\"mntl-sc-block_17-0\" class=\"comp mntl-sc-block mm-trx-sc-block-commerce mntl-block\" data-click-tracked=\"false\" data-use-child-url=\".trx-sc-block-commerce__button\">\n<div id=\"mm-trx-commerce-button-list--commerce_2-0\" class=\"comp mm-trx-commerce-button-list--commerce mm-trx-commerce-button-list-block mntl-block\"><span class=\"link__wrapper\"><span class=\"button-cta\">$110 at Isamaya.com<\/span><\/span><\/div>\n<\/div>\n<p id=\"mntl-sc-block_19-0\" class=\"comp mntl-sc-block beauty-sc-block-html mntl-sc-block-html\"> \u201cI\u2019m obsessed with color development, so creating high-quality pigments is one of my favorite things to do as a makeup artist,\u201d Ffrench explained in a press release. \u201cIt\u2019s been amazing to see what our customers created with our first palettes. Now I want to see them take it further.\u201d<\/p>\n<div id=\"mntl-sc-block_21-0\" class=\"comp mntl-sc-block beauty-sc-block-embed mntl-sc-block-embed\"><\/div>\n<h2 id=\"mntl-sc-block_23-0\" class=\"comp mntl-sc-block beauty-sc-block-heading mntl-sc-block-heading\"><span class=\"mntl-sc-block-heading__text text-title-300\"> The Palettes <\/span><\/h2>\n<p id=\"mntl-sc-block_24-0\" class=\"comp mntl-sc-block beauty-sc-block-html mntl-sc-block-html\"> Core 1 is the closest thing you\u2019ll get to the original Industrial 1.0 palette. It features ten fan-favorite shades, plus four brand-new ones. It&#8217;s also already been worn by Cher.\n<\/p>\n<div id=\"mntl-sc-block_26-0\" class=\"comp mntl-sc-block beauty-sc-block-embed mntl-sc-block-embed\"><\/div>\n<p id=\"mntl-sc-block_28-0\" class=\"comp mntl-sc-block beauty-sc-block-html mntl-sc-block-html\"> Core 2, on the other hand (seriously, you have to be out of swatching room by now) brings back all 14 of Industrial 2.0\u2019s offerings. The shades are just richer and packed with pearlescent diamond, chameleon, and borosilicate pigments.<\/p>\n<figure id=\"mntl-sc-block_30-0\" class=\"comp mntl-sc-block beauty-sc-block-image mntl-sc-block-image figure-portrait figure-high-res\">\n<div class=\"figure-media\">\n<div class=\"img-placeholder\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1500\" alt=\"model wearing shimmer eyeshadow\" class=\"lazyload mntl-image mntl-image universal-image__image\" id=\"mntl-sc-block-image_3-0\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/12\/isamayapalettemodel-9b0707aa62a341bea814779fb6e6355a.webp\" title=\"isamayapalettemodel-9b0707aa62a341bea814779fb6e6355a\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/12\/isamayapalettemodel-9b0707aa62a341bea814779fb6e6355a.webp\" width=\"1200\" height=\"1500\" class=\"img--noscript mntl-image mntl-image universal-image__image\" alt=\"model wearing shimmer eyeshadow\" title=\"isamayapalettemodel-9b0707aa62a341bea814779fb6e6355a\"><\/div>\n<\/div><figcaption id=\"mntl-figure-caption_3-0\" class=\"comp mntl-figure-caption text-utility-100 figure-article-caption\"><span class=\"figure-article-caption-owner\"><\/p>\n<p>Isamaya Beauty<\/p>\n<p><\/span><\/figcaption><\/figure>\n<p id=\"mntl-sc-block_31-0\" class=\"comp mntl-sc-block beauty-sc-block-html mntl-sc-block-html\"> Per Isamaya&#8217;s standards, both new offerings feature vegan,\u00a0cruelty-free formulas. The shadows &#8220;offer holographic, multichromatic, and high-gloss effects&#8221; with intense color payoff and can be blended with your finger <em>or<\/em> a brush.\n<\/p>\n<p id=\"mntl-sc-block_33-0\" class=\"comp mntl-sc-block beauty-sc-block-html mntl-sc-block-html\"> In line with Isamaya Beauty&#8217;s rebrand, the palettes&#8217; OG BDSM-inspired packaging has been swapped out for something sleeker. The compacts are kidney-shaped with the brand&#8217;s signature chrome packaging\u2014don&#8217;t worry, they&#8217;ll still look great on your vanity.\n<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"loc article-post-content\">\n<div id=\"beauty-breadcrumbs--chips_1-0\" class=\"comp beauty-breadcrumbs--chips mntl-universal-breadcrumbs--chips mntl-block\">\n<div id=\"mntl-breadcrumbs__read-more_1-0\" class=\"comp mntl-breadcrumbs__read-more mntl-text-block text-title-100\">Read more:<\/div>\n<ul id=\"mntl-universal-breadcrumbs_1-0\" class=\"comp mntl-universal-breadcrumbs mntl-block text-label-300 breadcrumbs\" data-tracking-container=\"true\">\n<li id=\"mntl-breadcrumbs__item_1-0\" class=\"comp mntl-breadcrumbs__item mntl-block\"><span class=\"link__wrapper\">Makeup<\/span><\/li>\n<li id=\"mntl-breadcrumbs__item_2-0\" class=\"comp mntl-breadcrumbs__item mntl-block\"><span class=\"link__wrapper\">Eyes<\/span><\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/article>\n<p> Source URL: https:\/\/www.byrdie.com\/isamaya-core-eyeshadow-palette-launch-11808316<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you click on links we provide, we may receive compensation. After Months of Begging, Isamaya Beauty Finally Brough Back Its Beloved Eyeshadow Palettes With a new twist. By Sophie Vilensky Sophie Vilensky Sophie is a beauty news writer for Byrdie. Outside of Byrdie, she&#8217;s contributed to Bravo, Us Weekly, Teen Vogue, and Greatist. Byrdie&#8217;s [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1006220,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[83],"class_list":["post-1006219","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-politics","tag-byrdie-com"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1006219","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1006219"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1006219\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/media\/1006220"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1006219"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1006219"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1006219"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}