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MEET THE FASHION EAST AW26 LINEUP

Fashion East returns to LFW with an AW26 show featuring Jacek Gleba, Mayhew, and newcomer Traiceline Pratt’s GOYAGOMA, Jonathan Anderson makes his opera debut and Dave stars in the new Wales Bonner campaign. 

Meet the Fashion East AW26 lineup
Courtesy of Fashion East, shot by Celine Antal

Fashion East, the talent incubator founded by Lulu Kennedy and Raphaelle Moore, returns to London Fashion Week for Autumn/Winter 2026, presenting a three-designer show powered by Nike and Palace at Manor Place in Elephant and Castle. The lineup brings together Jacek Gleba, Mayhew, and newcomer Traiceline Pratt, debuting his womenswear label GOYAGOMA.

Having dressed the likes of Travis Scott and Justin Bieber, Bahamas-born and London-based Pratt presents a personal vision of luxury grounded in the everyday. GOYAGOMA, launched in April 2025, centres the women he grew up around, using bold colours, inventive proportions, and contrasting textures to tell stories rooted in lived experience.

Returning to Fashion East, Jacek Gleba blends intimacy and movement through soft fabrics, inspired by choreographers like Merce Cunningham and painters such as Patrick Procktor. His final MA collection, Diary, was inspired by the journal of dancer Vaslav Nijinsky.

Meet the Fashion East AW26 lineup

Mayhew, founded by Louis Mayhew, brings a materially experimental approach, sourcing inspiration through mudlarking, foraging, and beachcombing. His AW26 collection, Come On Over, fuses vintage climbing references with found objects for inventive, personal compositions.

With AW26, Fashion East continues its mission to champion emerging talent, giving a platform to designers pushing boundaries and redefining contemporary fashion. Alumni include Kim Jones, Simone Rocha, Wales Bonner, KNWLS, Roksanda, Marques Almeida, JW Anderson, Olly Schindler, Charles Jeffrey, and more.

More fashion news this week…

GARAGE launches in the UK

Meet the Fashion East AW26 lineup

You are about to see this brand in everyone’s pilates pics: Montreal-born GARAGE lands in the UK with a flagship on Oxford Street. Known for bold attitude and elevated off-duty staples, the brand launches new colourways of its hero pieces: Fig Fantasy, a deep burgundy, and Pop It Pink, a soft, cloudy pink. Collections are under embargo until launch, bringing GARAGE’s North American energy to London wardrobes.

Emily Atack fronts Agent Provocateur SS26

Meet the Fashion East AW26 lineup

Emily Atack is the face of Agent Provocateur’s SS26 campaign, stepping into the role of The Duchess. Shot by Claire Rothstein, styled by Karen Langley, and under Sarah Shotton’s direction, the campaign channels late-1980s countryside glamour with a mix of polka dots, florals, and glossy PVC, indulgent and very, very Agent Provocateur.

Wales Bonner unveils SS26 Jewel campaign starring Dave

Meet the Fashion East AW26 lineup

Wales Bonner launches its SS26 Jewel campaign starring Dave, celebrating the artist at the peak of his cultural moment. Styled by Tom Guinness and photographed by Jamie Hawkesworth, the collection highlights Wales Bonner’s signature tailoring, leather designs, and archive hats, blending craftsmanship with cultural resonance.

JW Anderson makes opera debut with Justin Vivian Bond

Meet the Fashion East AW26 lineup


JW Anderson designs costumes for Complications in Sue, premiering with Opera Philadelphia from 4–8 February 2026. Justin Vivian Bond stars in their first opera title role, with Anderson’s designs charting the character’s life across ten decades. Written by Michael R. Jackson and scored by ten composers, the production blends fashion, performance, and storytelling at the intersection of culture and couture.

On and Sky High Farm Goods return with SS26 collaboration

Meet the Fashion East AW26 lineup

On and Sky High Farm Goods launch their SS26 collection with three footwear silhouettes and a line of apparel and accessories inspired by Hudson Valley wildflower colours. Shot by Casper Kofi at The Ron Finley Project’s Gangsta Garden, the campaign celebrates rewilding, food equity, and reconnecting with nature, merging On’s performance-driven innovation with Sky High Farm’s community focus.

Dior Jewellery unveils new Couture Dior creations

Meet the Fashion East AW26 lineup
Photography by Piotr Stoklosa

Dior Jewellery introduces new pieces in its Couture Dior collection. Victoire de Castellane revisits the ribbon motif from the 1951 Naturelle line across necklaces, bracelets, earrings, rings, and transformable brooches and hair jewels, offering a contemporary take on Dior’s haute couture heritage. Is this the perfect Valentine’s day gift?

Proenza Schouler introduces a new era with SS26 campaign

Meet the Fashion East AW26 lineup

Proenza Schouler launches its SS26 campaign under new Creative Director Rachel Scott, centering the woman as the author of her own story. Directed by Rana Toofanian, featuring Caitlin Soetendal, photographed by Senta Simond, and styled by Marika-Ella Ames, the campaign explores modern womanhood with intimacy, contradiction, and authority, signaling the renewed vision of the Proenza Schouler woman.


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2026-03-04 06:09:58

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